Time to Take a Step in the Right Direction

February 22nd, 2012

Well today initial comps were due. It seems like this time around everything is moving so much faster than the first project but me and my partner had work to show, can't say the same for everyone. It definitely wasn't final work but I'm glad we showed it because after getting the critique we realized we should scratch that idea; moreover we should keep some elements from it but scratch the overall concept. We need to focus more on what we want to communicate and what we want the tone of our add to be. Jimmy was "underwhelmed" by our ad and after really looking at it so was I, I know we can do better and achieve more. This critique has definitely inspired me to go hard or go home. I am not going to be afraid to go above and beyond what I originally planned to create as advertisements. I liked a lot of the ideas my classmates had to show, there are a lot of creative minds in this particular class and I love it. So over the weekend my partner and I plan on getting together, sorting through our ideas, and creating ads and concepts that are worthy of being displayed in actual magazines. I feel a long weekend coming on, but hey this is what I do, I love designing so knowing that I get to stay up all night doing so doesn't bother me one bit. Toodles!